augmented journalism

project illustration
an augmented reality application for Android and iOS delivering content in new ways. collaborations include the washington post, associated press, silicon harlem and the united nations.

ARc allows traditional media companies to design and deliver stories in 3d. users with the app will be able to scan the media outlet's logo and go through a story told through audio, images and 3 dimensional animations. this was produced by empathetic media.

i learned a lot in terms of production needs, asset optimization and content delivery, but i'm still not sure that this is the kind of thing that will 'save' the printed press/draw more attention to a particular topic.